Kevin V. Wong

Hey there, I'm Kevin Wong. I lead UX at Livefyre. Previously, I conducted design research for consumer and enterprise brands. A Seattle native now living in San Francisco. Sometimes I take photos of food.

Liked Posts





Animated artwork by Rebecca Mock

Fine, detailed and subtle animated artwork created by New York illustrator Rebecca Mock. Apparently the animated gif back to stay, gradually more and more people are exploring this old format and customers asking for shouting. Several of these illustrations were created for the New York Times or The Warlus magazine.

Beautiful gif art. <3

Oh my Lord. We have to have these at AJAM.



Creative Portraits Of People Posing With Old Vinyl Sleeves

Sleeveface is an internet phenomenon whereby people obscure their faces with old vinyl sleeves, creating an optical illusion. 

Some people have gone online to share their humorous self-portraits, portraying themselves as famous singers like Freddy Mercury, David Bowie, Bryan Adams and many more. 

source: iampox

(via really-shit)

A New Glue For A New Kingdom


To me, the most exciting part of the Facebook/WhatsApp deal has nothing to do with the deal itself. Instead, I’m excited about the ramifications of such a deal. And I’m not talking about Facebook or WhatsApp here either. History will ultimately prove that deal genius or folly. But more importantly, I know that a deal like this has other people talking, thinking, and building.

The last group is key, but let me start with the first group. Once the fervor around the deal itself died down, we got a couple of compelling posts from the likes of Benedict Evans and riffing on it, John Lilly. Incidentally, both are now VCs. But neither started out that way, and both have long histories of solid thinking and writing.

Both understand that the Facebook/WhatsApp deal is simply the strongest signal yet that we’ve fully entered a new age in the world of computing where mobile is now the kingdom. And the $19 billion price tag simply shows that there isn’t yet a king.

Read More

Design thinking is not design. Design thinking is to design what the scientific method is to science. It’s the steps without the knowledge and the years of training. And design thinking is a real danger because many companies think they’re doing design and they’re not. So it’s become a real consultant’s playground, and a way for many companies to abdicate their responsibilities towards design. It’s really a big problem. If you only deal with the process without any education beforehand, you’re discounting the idea of design, [saying it is] something you don’t have to go to school to learn.

Paola Antonelli (via betaknowledge)

(via bashford)

Hand Made

We’re in this interesting time. With technology, everyone knows everything now. So information has been commoditized, and what’s important now is knowledge. And the difference between information and knowledge is that knowledge is about having a point of view based on what we know.

Jeremy Zimmer, the co-founder and CEO of United Talent Agency, in an interview with Adam Bryant.

I think this is a great way to frame the difference between information and knowledge.

(via parislemon)

Viral marketing huge success for Volvo Trucks: Campaign results from The Epic Split


I’m not a fan of the term viral, but I’m a huge fan in marketing to your B2B customers like they’re normal people. And while these are impressive numbers, I’d be interested to see how it impacts sales. 

The communication strategy itself is part of a larger shift in how Volvo Trucks market their products to a wider audience. Simply put, it is B2C marketing of B2B products.

"Our marketing strategy is based on the insight that also in B2B, individuals make the decisions. Today’s trucks are high tech machines, designed to ease the driver’s work, safeguard driver, load and surroundings and be as profitable as possible. But for the drivers and hauliers, it is not only factors like these that affect their choices, but also the image of the truck they are driving," says Per Nilsson.

Success in numbers

‘The Epic Split’has not only become the most viewed automotive commercial on Youtube ever. The response in the first four weeks can be summarized in numbers.*

‘The Epic Split’ and the story about it has:

  • been shared over 6 million times on social networks.
  • over 10 million impressions on
  • received extensive media coverage from all over the world: the commercial has been the subject of approximately 20,000 editorial pieces online so far.
  • an estimated earned media value of €70 million.

Communicate to people, not companies.


ERNEST WATCH / I love ugly

The name Ernest evokes a feeling of pioneering achievement. New Zealand Physicist Ernest Rutherford and American literary scholar Ernest Hemingway, both pioneering Nobel Prize winners in their respective fields, used their time to make their mark and with the Ernest Watch so too can you.

Time waits for no man, in fact, on average we only live for 29,000 days, so it’s up to you to make the most of every second. Make the seconds count and the years take care of themselves. They say well-arranged time is the surest mark of a well-arranged mind.

The Ernest Watch Series features added detail and accuracy for the punctually driven individual. The minimal design provides an everyday wear and features a genuine leather strap with laser engraved logo, hardened glass face and a quality finish.

(via takeovertime)